Comments on: You Should Be Making A Premium Flash Game

By: Anonymous Proxy Server

Anonymous Proxy Server — Sun, 27 Nov 2011 19:14:14 +0000

Anonymous Proxy Server…

[...]You Should Be Making A Premium Flash Game[...]…

By: Acana

Acana — Mon, 14 Nov 2011 07:31:13 +0000

Acana…

[...]You Should Be Making A Premium Flash Game[...]…

By: kayak storage

kayak storage — Thu, 18 Aug 2011 17:44:06 +0000

kayak storage…

You Should Be Making A Premium Flash Game…

By: LilGames

LilGames — Wed, 21 Oct 2009 00:56:29 +0000

Our game Spore Cubes, one of the “grand daddies” of Flash games was offered in CD-ROM format back in 2001. We sold 800 copies at $6.99 each. After costs, we had a profit of over $4100.00. It’s nothing fantastic, but still a nice chunk of pocket money.

By: Leroy Frederick

Leroy Frederick — Thu, 08 Oct 2009 12:37:01 +0000

‘We mooooOonetized it!’ The video link along makes this post epic!

By: space

space — Thu, 08 Oct 2009 09:38:17 +0000

That’s irrelevant. This article is about what the developer makes, and the sponsorships included in these calculations are paid up front, regardless of how much the sponsor ends up making from it. The sponsorship amount is only based on how much a sponsor _thinks_ he can earn from it.

By: Colm Larkin

Colm Larkin — Thu, 08 Oct 2009 08:46:29 +0000

Don’t forget that sponsorship is ultimately ad-funded, it’s just paid to you upfront. Portals are essentially paying for traffic from your game, and earning it back with ads.

By: space

space — Thu, 08 Oct 2009 07:37:03 +0000

“Sponsorship in particular can easily account for 90% of your income for an ad-based game.”

In which case a eCPM calculation is completely useless!

The hole point of this article is to compare the earning power, as he calls it, of games that only use ads, and games that sell items.

To do this, you must not include other kind of income in the calculations, such as up front payments, like sponsorships, since it makes the values incomparable.

By: Danc

Danc — Thu, 08 Oct 2009 02:01:14 +0000

Nice article. eCPM (and more useful ARPU) are notoriously difficult to compare across companies. Colm made a great attempt and the numbers are solid as long as you understand the assumptions that he made. Sponsorship in particular can easily account for 90% of your income for an ad-based game.

The main take away that I get from this is that asking people to pay for your game is a good thing.

The other interesting point is that your design for *how* you integrate payments has a giant impact on how much money you make. Taking a standard flash game and adding simple purchasable upgrades does better than ads, but does worse than if you build your game around either microtransaction purchase loops (longer games) or content gates (shorter games).

take care
Danc.

By: Cosmo

Cosmo — Wed, 07 Oct 2009 23:26:49 +0000

Boy, that picture of all those pennies looks really enticing…