September 28th, 2006
Research Reveals Casual Games Provide Mental Balance, Stress Relief And Relaxation
by Jameson Hsu
Women over age 40 who play casual games:
- 67 percent play casual games at least four times per week
- About half (47 percent) play every day
- About 60 percent or more would rather play a casual game than talk on the phone, knit or do other projects at home (such as building or painting)
- About 50 percent would rather play casual games than go to a movie or spend time cooking
Men and women ages 18 and over who play casual games:
- 64 percent do so as a way to unwind and relax
- 53 percent do so for stress relief
- 42 percent cite the activity as a way to keep his/her mind sharp
- Among those with children, 75 percent see educational benefits for their children who play casual games
[via RealNetworks]
Jameson Hsu is a co-founder of Mochi Media and a connoisseur of the japanese treat mochi. Prior to founding Mochi Media, Jameson co-founded the award winning interactive design firm WDDG. He has produced numerous advergames and award winning advertising campaigns for companies such as HP, Kraft Foods, Altoids, eBay, and many more.
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5 years, 7 months ago on Thursday, September 28th, 2006 and is filed under
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