Happy July! We have two updates for you this week: the new click away ad format, and the addition of Moneybookers as an additional payment method.
What are Click Away Ads?
Click away ads is the newest ad unit available to MochiAds developers. Unlike pre-game and inter-level ads, these new ad units do not have a 10 second time period and are designed to provide developers with more flexibility in monetizing their games. These ads are available in a 300×250 size and can be placed in custom locations throughout a game. With these ads, the game player can close the ad at any time and continue playing the game.
Using Click Away Ads
Below is an example of Click Away ads integrated into Playfish’s game, Word Challenge. They show the click away ad at the completion of the game, and allow the gamer to close the ad by selecting the green check button.
Click Away Ads in Playfish’s game Word Challenge
Here are some other ways you can integrate them:
- Integrate them into your game start screen. User closes the ad by selecting the “Play Game” button.
- Use Click Away ads at any natural break in game play whether it be between levels or at a game over screen
- It’s up to you to choose!
Click Away Ad Policies
Developers have more flexibility with click away ads in their games. You can review the general ad policies here, but the key policies in this new ad unit are as follows:
- Closing the ad must be user initiated, not developer initiated
- Only one ad can be shown at a time to the gamer
- Unlike pre-game and inter-level ads, developers are permitted to play sounds and music while the ad is being viewed
New and Updated Payment Methods: Moneybookers & PayPal upgrade
We’ve added Moneybookers as a new payment method for MochiAds users, in addition to the existing methods of PayPal and payment by check. Moneybookers provides local payments in over 30 countries. :) You can take advantage of this by logging into your account, and selecting “Accounts” in the top right navigation bar. This will take you to a menu where you can manage your payment methods.
In addition, we’ve also upgraded our PayPal account to pay users via the Mass Payment service. This enables PayPal users to take advantage of lower transaction fees from using PayPal.
Let us know what you think!
These additions seem great! Its nice to know that the ad formats are being expanded, and that life will be easier for the PayPal folks!
that is awesome!
you first ads-network who really finally implement this feature!
tnx for great work.
Do click-away ads pay the same as normal ads?
If I’m reading it correctly it looks like paypal mass payment will only charge devs $1.00 USD per payment. Does that sound right?
Jackson – click away ads are a different ad format and advertisers are able to buy (or not buy) them separately. So yes, you may see different rates of payout.
Mcdubjr – Correct, mass pay helps in that you should see a max of $1 deducted from your payout. Technically *we* pay the max of $1 for your payment but the result is about the same. :)
That is great! Thanks for moneybookers.