October 1st, 2006
Private: Gamers Accelerate Video Ad Acceptance
by Jameson Hsu
“Casual game users are the sweet spot for adoption of many broadband technologies. They represent a cross section of so-called streamers, music and video downloaders, and online purchasers. As much as any one behavioral demographic, gamers reflect the growth of online video.”
[via iMedia Connection]
Jameson Hsu is a co-founder of Mochi Media and a connoisseur of the japanese treat mochi. Prior to founding Mochi Media, Jameson co-founded the award winning interactive design firm WDDG. He has produced numerous advergames and award winning advertising campaigns for companies such as HP, Kraft Foods, Altoids, eBay, and many more.
This entry was posted
3 years, 11 months ago on Sunday, October 1st, 2006 and is filed under
Games Industry,
MochiLand Topics.
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