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July 6th, 2010

Announcing The New Mochi Ad Container- Feedback Welcomed!

by Colin Cupp

Hi Everyone,

We are currently in the process of redesigning/refreshing our ad container to make the user experience consistent across all of our games and ad formats (static, flash, video, skinned video, inter-level). We’ve added some great new features to improve the overall experience to benefit both the game player and you, the game developer. We’d love to hear your feedback before we go live with it, here’s a link to screenshots with the new-new features!

1. The old loading bar is now much smaller and turns into a “Play Game” button after 15 seconds. Users must select the “Play Game” button to continue into the game. This will help improve ad performance to maximize your revenue and introduce a consistent user flow to start playing all games on the Mochi network.

2. The “powered by mochimedia” has been replaced by the Mochi logo which displays “powered by mochimedia” only when you roll over the logo. We want to minimize text surrounding your game to ensure that your users concentrate on your game.

3. We’ve added volume control to the bottom bar.

4. We’ve added a brand new top bar that features your developer name and clicks through to your fan page on mochigames.com. We want to make sure everyone knows that you developed the game they are playing and give them the opportunity to explore more of your games and become your fan!

Notes:
1. Flash 6 and below games will no longer be supported so no ads will appear in these games. Ads in these games will call the adskipped function from now on.

2. We will use your MochiGames fan page display name as your developer name in the container, so please ensure that your display name is the name you’d like us to use. If not, please follow these steps to change your display name:

Step 1. Log into your Mochi Pass developer account
Step 2. Under the “My Account” tab, select “Fan Page”
Step 3. Select Edit on the right to edit your Display Name
Step 4. Save your changes

UPDATE: We have been listening you your thoughts, and have an updated version for you to view. Click here to check it out.

About the Author: Colin Cupp

Colin is the Product Marketing Manager at Mochi Media. So what does that mean? That means that internally at Mochi he is an advocate for developers and publishers, and externally he talks about products and features. When he is not working or traveling to a far-off land, he enjoys the simple things in life like camping, hiking, Netflicking, and playing games. Yes, Netflicking is an activity.

This entry was posted 1 year, 7 months ago on Tuesday, July 6th, 2010 and is filed under Mochi Media Announcements, MochiLand Topics. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

http://www.erif.org/code/games/ kaolin fire

Sounds good to me, though I worry I’ll want to re-jigger my own loading screens to better work with the new layout.
http://Omgitsaninja.com Rylea S.

I’m not a fan of the play button thing, as i feel it will push users. To not want to play the game, as most portals continue with the click to play platform.
http://cerebralgames.com Isreael L. (CerebralGames)

i like the play button, i understand @Rylea S. but that is proven to make better conversions and finally higher CPM, trust me ;)
http://jsofts.com Jason

I like it, more professional.
http://www.thepencilfarm.com Cadin Batrack

Nice job, I like it–particularly the standardized Play and Mute buttons.

One small nitpick:
Why is “Advertisement is Loading…” in quotes? And are those quotes or prime marks?

Also something unrelated to the new design:
When you play the game on a domain that has the ads filtered, I’ve always found the loading screen to be really empty and kind of broken-looking (since there’s no way to customize it if you’re using Mochi Encryption).

Ideally there would be some way for the dev to add a custom background there, but a simpler solution might be to just a little MochiMan “Loading” graphic in the main part of the screen. Or just “Game is Loading…” text (sans quotes).

Great work guys.
http://muffinstudios.webs.com kevin

cool. it looks much better!
http://www.rafarel-design.com Rafarel

It looks great ! The only things I don’t like is the Shaun White game :p When can we see it in action ?
Honza

Looks good. Do I understand you can add Flash videos advertisements in a new container?
ARBYTARBY

I like it so far, but the Powered By Mochi seems LARGE. I don’t like that. I like the play button.

Overall I like it, but just a word of caution: Be very careful not to design an ad container that ends up similar to GameJacket’s. Their container was terrible and confusing.

“Less is more.”
http://trainyard.ca Matt Rix

ArbyTarby, if I understand correctly, the “Powered by Mochi” speech bubble only shows up on rollover, normally it’s just the logo.
http://www.mordrak.com Vartagh

15 seconds is too much!!!!!
Why not the old perfect 10 seconds ????
trust me this is not a good idea to make the users wait more..

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Announcing The New Mochi Ad Container- Feedback Welcomed!

About the Author: Colin Cupp